SEM SEO PPC Seminars
I have been traveling around the western United States since November giving 60-90 minute seminars on “SEM for Attorneys”. So far we have been in San Francisco, Los Angeles, Honolulu, Pasadena, San Diego, Spokane, Boise, Salt Lake City, and Denver. Many of these are CLE certified. I have a few more I am doing this month-and more in the months to come. Next Tuesday I will be in Salt Lake City, and on the 26th I will be in Long Beach California. I have more scheduled in February and March.
The feedback from law firms has been very positive:
“Very informative.”
“I appreciated the fact that it was not a sales pitch, but truly a learning experience.”
“Finally! I have needed to learn about this for a long time time!”
If you are interested in attending one of these coming up, or if you would like me to come to your area, please comment on this blog and I will respond.
Here is an outline of what we cover:
- What is Search Engine Marketing (“SEM”)?
- Key SEM Definitions
- Keyword Research
- PPC Best Practices (Pay-Per-Click)
- SEO Best Practices (Search Engine Optimization)
- Site Development and Updating
- Link Building Opportunities
- Social Networking
- Best Practices in Measurement
- SEM-Do it Yourself or Outsource?
- How do you find someone to implement and manage a successful SEM program?
- Free Tools
- Q&A
I can doing over a lunch, or even in the evening.
It’s a great way to start off 2009!
Tags: pay per click marketing, ppc, search engine marketing, search engine optimization, sem seminar, seminar