The Truth About Lawyer Internet Marketing

Most Common Internet Marketing Mistakes:
Letting your yellow pages salesperson talk you out of a good plan and into a bad one.

Both of these cases studies are based on true stories I have heard from attorneys. Names and possibly genders are changed to protect their anonymity.

Case study one:
Tom is waiting for his yellow pages rep to meet with him to go over his yellow pages plan. He is prepared to cancel his whole plan because he remembers; “The calls are not coming in like they used to, and I am tired of paying $5,000 a month for a yellow pages ad because I am afraid that I will miss out on that one I case I would have received had I been in there. I am going to put this money towards something that will bring me more and better business or buy a Porsche and give up on this advertising thing.”

The yellow pages rep, Joe, arrives with Judy; his “Internet Specialist”.

They explain the “power of the Internet”. They say “Online yellow pages yada-yada, Google yada-yada this, Yahoo! yada-yada that, and yada-yada websites.”

Then they say:
“If you take advantage of our Internet marketing/SEM/SEO/PPC/online yellow pages program for $3,000 a month, we will lower the price of your print yellow pages to $3,000 a month.”

Tom thinks: “Wow, I only have to pay 20% more than I paid last year, and I will now have a website and an Internet marketing program from my trustworthy yellow pages salesperson and their brilliant Internet Marketing Guru! This is going to be my year!”

Stories like this have been going on for years nationwide, and they still happen every day across the country; especially to attorneys.

The next day, week or month Tom realizes he has just signed a 12 month contract he cannot possibly get out of, and he is worse off than he was the year before. He does not have a $3,000 Internet marketing program. He has a sub-par website, a sub-par Internet marketing program that is at best over priced, at worst completely useless and he still has a yellow pages ad that is generating fewer calls than ever.

He has invested more money, he is getting fewer clients and now there is less of a chance Tom is going to get a Porsche, a boat, or buy a house for a homeless family anytime soon. (You were thinking of doing the last one, right?)

Ouch!

Case study two, part 1:

Eva cancelled her “double-truck” (2 page) yellow pages ad last year when the yellow pages rep visited. The rep, Justin, called shortly before the close of the book and said; “Eva, we would like to invite you to get back in the book for half price. Would you be interested in that?”

Eva said “Certainly-come on out and let’s talk about it.”

Justin came out with his “Internet Guru” Judy. They offered the Yellow Pages ad at $7,500 (half the “rack rate”) and an online program for $2,500 a month.

Eva was mad. She said; “I only paid $10,000 for my double truck last year. You have two choices:
1-Leave now.
2-Give me my ad this year for $5,000 like you ‘implied’ (promised?) over the phone, and then leave.”

She got her ad for half price.

Case study 2, part 2:
Mike and Dan from the company that built her custom website the year before came in to visit with her a few days later and began to talk to her about the advantages of SEO.

They had a sound strategy that made sense:

1. They could show her examples of other law firm websites they had optimized in other competitive markets.
2. They offered conversion tracking-not just clicks and impression tracking.
3. They offered transparent reporting of the work being done on her website and monthly ranking reports.
4. They offered limited exclusivity, so she knew they would not be providing this service to all of her competitors.

She asked for references and she got them. Mike and Dan came back a week later and she signed up for the program.

Case Study 2, part 3:
8 months later the yellow pages came back with the tactic attempted in case study one. Eva said: “My SEO is working. I dominate Google and other search engines for my search terms and I am getting clients from the program every month. There is no way I am going to mess with that. Either renew my yellow pages at the same rate I had last year or take me out of the book.”

And so it goes…

Yellow page has become a very tricky business. In this post I will attempt to give you some insight from my experience with the yellow pages, what I am hearing from other attorneys and even some reliable statistics on yellow pages vs. Internet usage.

(For a comprehensive analysis for your firm please feel free to call me anytime at 720-985-7945)

Don’t get me wrong-the yellow pages is  a viable way to market a local service business, but in the current world it is often over priced and over rated by the people selling it. Of course, that can be said about many people selling advertising and marketing programs.

10 or 15+ years ago, businesses used to line up at the local yellow pages office (the “real yellow” pages-always associated with the phone company) to buy ads so they could grow their business. It was like trying to get Jonas Brother tickets. You had to get in line early, make the big decision on whether or not your were willing to spend a few hundred dollars a month on the biggest ad in your heading-which at one point was a “half page ad”.

Year after year the yellow pages grew the size of the ads, and admittedly accomplished some very high quality full color ads on paper that was maybe slightly thicker than the paper in a compact bible.

This program often worked very well for attorneys until recently.

Then came cover ads, spine, inside covers, tabs, magnets and even brochures and magazines delivered with the books. Not to mention all of the smaller community books. For example, I believe Dex Media (the YP for Qwest) has as many as 20+ books being delivered in the Denver metro area alone. The Yellow Pages for a long time has been a cash cow with huge profits-up to 60% on each book.

Then competitors like Yellowbook came into many towns and in some cases offered an excellent return on investment for the attorneys and other businesses in their markets. I will not try to explain in any detail how this affected the legal industry, because I know that many of the attorneys could tell that story better than I could.

Then came the search engines, and the shift from using the yellow pages to find local information to Google, Yahoo!, MSN and others-but mostly Google.

I worked for Dex Media for a while at their headquarters working with product development and sales. From 2004 to 2005 we more than doubled the revenue Dex generated from Internet marketing, however, that did not make a dent in the lack of growth in the print side of the business-which at the time was a $1.6 billion source of revenue, vs. under $70k in Internet advertising revenue.

Let’s get some facts:

This report came out in October 2008 from TMP Directional Marketing; a reputable company that sells Pay Per Click marketing, Online Yellow Pages and Yellow Pages. They act as representatives for all of the major yellow pages across the country for businesses that need to advertise in multiple states but want one point of contact. They have credibility with me because they have to approach direct advertising from a consultative approach for national and international businesses like Pizza Hut and Porsche, and they have to deliver results to stay in business.

Here is the report they put out from their research last fall:

NEW YORK, NY–(Marketwire - October 9, 2008) –
TMP Directional Marketing (TMPDM)-the largest local search marketing agency…
…announced today the findings of its second annual Local Search Usage Study conducted by comScore, which confirms shoppers still use a variety of online and offline directional media resources to find local business information.
First sources used are Search Engines (31%)
Print Yellow Pages or White Pages (30%)
Internet Yellow Pages Sites (19%)
Local Search Sites (11%)
(61% of Searches are online searches-more than twice the usage of the books)
This represents a change from last year’s study, which ranked:
Print Yellow Pages first (33%)
Followed by Search Engines (30%).This affirms what most attorneys I talk to are experiencing, and as a result I am seeing many attorneys this year do one of two things:1-Pull their ads from the book

2-Negotiate some pretty amazing deals

3-Get talked into a very bad Internet marketing strategy managed by their yellow pages provider

NEW YORK, NY–(Marketwire - October 9, 2008) - TMP Directional Marketing (TMPDM), the largest local search marketing agency, announced today the findings of its second annual Local Search Usage Study conducted by comScore, which confirms shoppers still use a variety of online and offline directional media resources to find local business information.

First sources used are Search Engines (31%)

Print Yellow Pages or White Pages (30%)

Internet Yellow Pages Sites (19%)

Local Search Sites (11%)

61% of Searches are online searches

This represents a change from last year’s study, which ranked:

Print Yellow Pages first (33%)

Followed by Search Engines (30%).

Bottom Line: It is now very apparent that local search is being dominated by the Internet.

Come back soon for the best ways to capitalize on these drastic market changes-and how to win the negotiation battle with your yellow pages representative.

 Think about Search Engine Optimization this way: no matter how good you are, if you are not getting yourself out on the Internet letting everyone know what you are doing, what your expertise is, how experienced you are and what makes you the right choice for your prospects-and on a regular basis, no one searching online for a lawyer will be able to find you.

 Many attorneys want to get to the point where they can just practice law. They want the phone to ring with the best cases calling from referrals, or at least have the choice of operating this way once they have grown to the level they are comfortable with. Your referrals “Google” you by name, and as long as your site represents you well and is decently designed you should come up at the top of Google by name. Even the referral based firms need to remember that more people will see their website than see their offices, so they need to try to keep their website up to date and at a level that does not increase the risk of you losing referrals.

 I was at a firm a few months ago that said every time the phone rang from a referral that said “I was looking at your website…” the attorneys cringed because as good as they were, their website looked very “last century”. They did not want to invest in optimization for advertising purposes, but they needed to be represented online at least as well as they were at their office location and through the words of others who were referring them business. A firm like this can get a fully customized website with RSS feeds, and add flash and video for a total cost of between $5K and $15K-with no need for significant time or money spent on Search Engine Optimization.

 If you aren’t already famous, but think that you have something to offer, and you need more quality clients, then you need to treat the Internet like another community that you are reaching out to and getting to know. You need to “take Google out to lunch” and discover what they want from you for you to be considered an authority in your field and recommend you to the people who come to their site looking for an attorney like you.

 You need to get up to date information about you and your firm online regularly. Taking a doctor out to lunch once every two years is not going to work as well as taking them out once a month or once a week.

 How do you do that? The short answer is through blogs, press releases, forum postings, videos, emails and of course your website or websites.

 If networking is not your strong suit, you might consider developing that skill or hiring a PR or sales/marketing specialist to do it for you. If you are not capable of implementing the strategies required to earn Google’s respect and have them begin to refer you business, and you do not want to spend your time learning how to be a website developer and optimization specialist, then you need to hire someone you can trust to do it for you.

 How do you find someone to do it for you?

Check out my previous post on search engine optimization.

 Of course, if you really wanted to be thorough, you could take the time to put together a comprehensive RFP (request for proposal) and ask 2-3 reputable SEO service providers to look at it, put together a proposal and present it to you.

The problem is that you are not likely to be an Internet marketing expert (if you are, that’s still only half the battle). Every SEO service provider has a story as to why you should hire them and not the other guy. Call me at 720-985-7945 and I will help you put an RFP together for free, as long as you let LexisNexis be one of the respondants to your RFP.

 Meanwhile here is a link to an RFP outline you might consider using- rfp-outline.doc

On two occasions in the last two weeks someone has told me that one of my SEO competitors is “guaranteeing” 1st page placement or they will give them their SEO investment money back.

I have dismissed it, poo-poo’d it or avoided it, because it is such a ridiculous idea-NOT because I think it has any legitimacy. It is a tool used by companies who have inexperienced “Internet Marketing Consultants” who have to have a gimmick to entice businesses to spend money with them. I have heard of other companies providing ”bogus” clicks that they were driving to their customer’s website as part of a “guarantee.” Since then, any time I hear the word “guarantee” and search engine marketing in the same breath I assume 2 things:

1-The guarantee is only that the guarantors will not fail to meet the terms and conditions of their guarantee.

2-It could be interpreted as “bogus” by an educated observer.

What is bogus?

bo·gus
–adjective 1. not genuine; counterfeit; spurious; sham.

 Here are the details of Network Solutions guarantee, taken from their website:

 It is boldly titled:

“Top 10 Search Results Guarantee”

 Part one is reasonable:

“Any Web site that is all Flash, contains frames/layers or adult content is not eligible for the guarantee. Guarantees may be voided for, among other reasons, Web sites that have downtime for one day or more, Web sites that have been altered after they have been optimized by Network Solutions, Web sites that are cloned, or that do not use 301 for redirects.”

This might be considered Reasonable:

“If customers do not respond to communications from Network Solutions for more than 60 days, the optimization project may be considered “abandoned” and payment will be surrendered in full.”

This is where it gets fishy:

“For optimization packages (”Top 10 Search Results service”), Network Solutions guarantees a minimum number of top ten listings in one or more of 12 search engines within 10 months from completion date. Most engines will index your site in about three (3) months, but it takes time to gain the popularity and ranking needed to compete using competitive phrases. Network Solutions will only submit keywords to search engines in the United States. The search engines included are: AOL®, AlltheWeb®, AltaVista™, Ask.com ® (formerly known as AskJeeves.com®), Google®, Hotbot®, Looksmart®, Lycos®, MSN®, Netscape®, and Yahoo!®. The minimum number of top ten listings guaranteed is 5 for the 20 keyword phrase package, 10 for the 30 keyword phrase package and 20 for the 50 keyword phrase package. There is no guarantee for the 10 keyword package. The guarantee is a full money back guarantee, subject to these and the other terms and conditions of our Services Agreement, provided at the 10 month mark from date of completion if results are not obtained.”

Why is this fishy?

In the best case scenario you will get 20 keywords out of 50 in the top 10 search results. That sounds reasonable, right? 40% of YOUR keywords in the top 10 of the search engines?

Not so fast-it is 20 placements out of 12 search engines. Not so fast-it is 20 placements out of 12 search engines. This means only 20 keywords out of 6oo opportunities have to be on the first page of a search engine. That is only 3.3% of your keywords. It could be your lowest 2 (least competitive) out your 50 keywords on the first page of each search engine to meet their guarantee-and they have 10 months to do it!

Like many performance statistics in the business world, you are likely to get 80% of your performance  results from the top 20% of your performers, and 90% from your top 10%. Target keywords are no exception.

You would likely get 90% of the traffic to your site from your top 10% most searched keywords if you were ranked number one for each of your keywords.

The point is that you have NO guarantee of an even moderately successful campaign from this example of a “guarantee”.

(back to the guarantee)

This is Reasonable:

 ”In no event will Network Solutions be liable to you for any lost profits, lost savings, or other incidental or consequential damages arising from the optimizations services provided.

This service(s) does not guarantee any sales or traffic to your Web site. Traffic and sales depend upon the demand for your particular product or service, the design and layout of your Web site, and many other factors that are beyond the control of Network Solutions.

This is Reasonable, but a cost that a good SEO specialist could include as part of your investment…

“Network Solutions services do not include the paid submission fees that some engines charge for inclusion. Network Solutions is not affiliated with these submission services in any way. You may opt to pay these fees directly to the search engine for inclusion. Additional fees may apply for changes, modifications, updates, and optimization alterations that exceed the scope of these optimization services.”

So is this a “bogus” guarantee? Based on my analysis and these dictionary.com definitions, well, I will leave that up to you to decide…

bo·gus
–adjective 1. not genuine; counterfeit; spurious; sham.

coun·ter·feit
–adjective 1. made in imitation so as to be passed off fraudulently or deceptively as genuine; not genuine; forged: counterfeit dollar bills. 

spu·ri·ous
–adjective 1. not genuine, authentic, or true; not from the claimed, pretended,or proper source; counterfeit

sham
–noun 1. something that is not what it purports to be; a spurious imitation; fraud or hoax.

coun·ter·feit
–adjective 1. made in imitation so as to be passed off fraudulently or deceptively as genuine; not genuine; forged: counterfeit dollar bills. 
 
Here is the guarantee without my interjections…

“Top 10 Search Results Guarantee
Any Web site that is all Flash, contains frames/layers or adult content is not eligible for the guarantee. Guarantees may be voided for, among other reasons, Web sites that have downtime for one day or more, Web sites that have been altered after they have been optimized by Network Solutions, Web sites that are cloned, or that do not use 301 for redirects.

If customers do not respond to communications from Network Solutions for more than 60 days, the optimization project may be considered “abandoned” and payment will be surrendered in full.

For optimization packages (”Top 10 Search Results service”), Network Solutions guarantees a minimum number of top ten listings in one or more of 12 search engines within 10 months from completion date. Most engines will index your site in about three (3) months, but it takes time to gain the popularity and ranking needed to compete using competitive phrases. Network Solutions will only submit keywords to search engines in the United States. The search engines included are: AOL®, AlltheWeb®, AltaVista™, Ask.com ® (formerly known as AskJeeves.com®), Google®, Hotbot®, Looksmart®, Lycos®, MSN®, Netscape®, and Yahoo!®. The minimum number of top ten listings guaranteed is 5 for the 20 keyword phrase package, 10 for the 30 keyword phrase package and 20 for the 50 keyword phrase package. There is no guarantee for the 10 keyword package. The guarantee is a full money back guarantee, subject to these and the other terms and conditions of our Services Agreement, provided at the 10 month mark from date of completion if results are not obtained. In no event will Network Solutions be liable to you for any lost profits, lost savings, or other incidental or consequential damages arising from the optimizations services provided.

This service(s) does not guarantee any sales or traffic to your Web site. Traffic and sales depend upon the demand for your particular product or service, the design and layout of your Web site, and many other factors that are beyond the control of Network Solutions.

Network Solutions services do not include the paid submission fees that some engines charge for inclusion. Network Solutions is not affiliated with these submission services in any way. You may opt to pay these fees directly to the search engine for inclusion. Additional fees may apply for changes, modifications, updates, and optimization alterations that exceed the scope of these optimization services.”

“BSEO”:

BSEO obviously stands for “Bad Search Engine Optimization”, but some people seem to think it implies something else.

The major problem with “BSEO” is that it is difficult to define. “BSEO” programs are usually vague “BSEM” (Bad Search Engine Marketing) which include other programs like online yellow pages and pay-per click programs that provide very limited or no results in terms of ROI (Return On Investment). The Best case “BSEO” or “BSEM” scenario is a low priced “SEM” program that is very expensive due to the amount of wasted time and wasted money. Worst case scenario is a long contract costing a LOT of money that wastes even more time and more money.

I have to give credit to LexisNexis Territory manager Mike Mahoney, who came up with the term “BSEO” after he heard me describe a Seattle yellow pages “SEO” program.

Something different: Transparent SEO:Transparent SEO is an integrity based SEO service. It is a service where the SEO expert informs you along every step of the way as to what you are paying for, and what you are getting in the way of service and results. They do not make you sign any long term contracts (more than a year), nor do they ask for huge sums of money up front. You will own the content that you are paying to have developed for you, and you own your optimized site. This minimizes your risk and builds continued trust between you and your outsourced SEO expert that you can keep, promote or fire at any time. In this partnership environment the SEO expert strives to continually earn your business by under promising and over delivering results.

How to detect “BSEO”

1)      Your “SEO expert” implies a lot, but never says anything definitively. For example; “See all of our customers who are near the top of Google? Sign here, pay us only $500 a month and we will build YOU a website.!”

Questions to ask that will thwart their evil plan:

a.      “Are you saying that for $500 a month I will experience the same results your other customers will experience for my competitive keywords like (for example) ‘injury attorney seattle’?”

b.      “I see you have a few customers whose sites are well optimized-how many firms do you limit your services to in a given geographic area for specific areas of practice?”

c.      Can you put any of this in writing?

2)      Your “SEO expert” gives you a quote for a service that includes some sort of landing page, and/or a Pay-Per-Click program combined with an SEO program.

Questions to ask that will expose their elusions:

a.      How much of my money will go towards Pay-Per-Click vs. SEO?

b.      What specific services do you provide on a regular basis that will help my site rise to the top of organic search results?

c.      Do you have examples of other attorneys in my area of practice in a comparable market that you have successfully optimized sites for? 

More on this in my next post. In the meantime, for a free, comprehensive and honest Internet marketing analysis call me on my cell anytime at 206-501-4569.

Is it the Amway salesman?
No.
Is it a used car salesman?
No.
Is it the “cure all” juice salesman? (formerly known as the “snake oil salesman”)
No.
It’s the Internet marketing consultant! Run for your lives!!!

The great thing about blogs is we can vent and complain freely, but as a friend once told me; just because I am only venting doesn’t mean I do not offend.

So let me apologize to the honest Amway sales person; Sorry-you guys do have some great products.

I also want to apologize to the used car salesmen-NOT including the guy I bought my Lexus from. I actually had to put in a new engine 2 weeks after I bought it. Now I have to drive it for another 10 years to get my money’s worth out of it. I am sure somewhere out there lives an honest used car salesperson, but I am a little bitter about them right now.

Some of that juice stuff from Australia tastes really good, but my wife swears we can do better at with her own concoction from ingredients found at Whole Foods. Since she makes the food choices in our home, I can apologize to the juice people but I can’t buy their juice.

As far as the Internet marketing consultant goes, I am sorry. Sorry that you have made my job so hard.

Why is that? What’s the story? Why can’t I proudly raise my head as I tell people what I do for a living without adding-”but I am an honest Internet marketing consultant.”

Well in the late 1990s, ”Internet marketing consultants” walked into small businesses and fortune 500 companies and took them for a ride. They spent millions and got little in return.

After Enron, Worldcomm, and 9/11 the advertisers got a realty check and pulled their money out of the Internet. It wasn’t until the end of 2003 that more money was spent on Internet marketing than was spent in the 1990s heyday.

Starting a few years ago local search became a big deal. People started looking for local service related businesses that were well suited to the information and efficiency offered by the Internet. Insurance, real estate and lawyer searches have gone through the roof.

The result has been everybody and their brother trying to sell all of you law firms every kind of “Internet marketing solution” under the sun. At best, the people selling you all these programs are/were naïve, at worst-dishonest and greedy. They want your yellow pages, television and your banner advertising budget, and they are willing to say just about anything to get it.

Whatever the reason, the truth is that I can tell you from my experience 90%+ of the Internet marketing strategies out there are bad ones.

I have yet to meey an attorney that has figured out how to market their firms on the Internet perfectly (it’s an imperfect world). Here is a paraphrase from a blog I wrote over a year ago, and looking back it still holds true.

In this post I try to answer the question: “As a business/firm owner; do you need an Internet marketing consultant?” In the next post I will answer what questions you can ask to figure out WHO you can trust. (Of course, you could just call me at 702-966-9414, or 206-501-4569)

Whether you have just started a law firm or you have been in business for years, you probably fall into one of these categories when it comes to Internet marketing:

Level 1 Internet Marketer:
You do not have a website; however there is a good chance that you have some kind of Internet presence that you may be unaware of through your local Yellow Pages, Lawyers.com or some other source.

Level 2 Internet Marketer:
You do not have a website, but you have an intentional Internet presence through different organizations like Lawyers.com, City Search, a local Yellow Pages Company, the local bar web site, the Better Business Bureau or some other organization. You are probably getting decent results from your efforts-at least your referrals are finding you by name.

Level 3 Internet Marketer:
You have a website, but have no intentional marketing presence where people can find you, other than what you may have as a Level 1 Internet Marketer. Your web site is probably dated, and more people will see your web site than see your office. I would argue that you could be better off at Level 2.

Level 4 Internet Marketer:
You have a website, you have spent money on a marketing it, but nothing has worked so you have a bad feeling about Internet marketing. Again, you could be better off at Level 2, because at least then you would have an optimistic outlook on Internet Marketing.

Level 5 Internet Marketer:
You have a website, you have spent money on a marketing it, you are getting some results that you are happy with, but you could be getting a better return on your Internet Marketing investment if you were implementing better strategies for your firm.

Level 6 Internet Marketer:
You have a web site; you have done a perfect job of marketing it and you have reached the full potential of the Internet with your brilliant Strategic Internet Marketing Plan that includes strategic email marketing and cross-marketing. I have yet to meet anyone who is at level 6.

If you are at level 1-4, there is a good chance that you could benefit by utilizing an Internet marketing consultant. If you are at Level 5 and want to get to Level 6 or if you think you are at Level 6, it is probably worthwhile to at least sit own with a consultant and see if they can help you increase your return on investment. There is nothing wrong with a free consultation-if the consultant is looking out for your best interests.

Who can you trust to be your “Internet Marketing Consultant”? Well, for attorneys, my peers at LexisNexis/Martindale Hubbell and I are a professional bunch of knowledgeable and integrity based consultants. I have met them all and I believe they know the market and they look out for their customers. I am sure that there are also good consultants from other companies, but it seems to be the exception, not the rule.

Here are some other options, which I will discuss in detail next week.

-Your Yellow Pages representative. (Good, bad and ugly suggestions from this talented and persuasive bunch)
-A Google or Yahoo! Representative. (Can you trust Google?)
-A website developer. (Is he or she left or right brained?)
-An SEO firm. (How do you select the right one?)
-A PR firm. (Do PR firms know Search Engine Marketing?)
-A Pay-Per-Click management firm. (How can these guys help you?)

(Were you searching for personal injury marketing vegas lawyer?)  

If you were searching for personal injury marketing vegas lawyer you have come to the right place. 
 

This blog is dedicated to helping personal injury lawyers and other lawyers successfully market their firms online.

Whether you are a personal injury lawyer, a family or divorce lawyer, a business lawyer, a bankruptcy lawyer, a wills, estate planning or probate lawyer, a criminal lawyer, a tax lawyer, a dui lawyer, an immigration lawyer or a general practice lawyer, strategic Internet marketing can make an enormous contribution to your success.

Of course the best way for a law firm to get new customers is via referrals. However, if you are new, looking to grow, or for any reason need more clients, Internet marketing can be the second best way to get new clients.

Why?

• Lower Cost per customer aquisition.
• Higher quaility of prospect.
• More targeted prospect.
• You can customize a program for your budget.
• Detailed tracking of results.

So whether you were searching for personal injury, family lawyer, immigration, bankruptcy, criminal, divorce or DUI lawyer marketing in Vegas, Denver, or anywhere-check out our other posts on the right side of this page or give me a call at 702-966-9424 or 720-985-7945 for a free consultation.